ASPESI

Tradition, rigor and constant stylistic research are the elements that best exemplify the timeless style of a brand that has written its own story through minimal and sophisticated collections. 

ASPESI S.p.A, founded in Legnano by Alberto ASPESI in 1969, was born as a company specializing in the production of shirts then emerged themselves as a brand producing casual clothes, known and appreciated for the use of exclusive and avant-garde fabrics. With unconventional spirit and the “no-logo” philosophy, ASPESI is made for clients in search of timeless garments.

The love for art remains a key value of the brand, from photographic images to architecture, with ASPESI stores featuring works by contemporary artists. 

ASPESI S.p.A recently announced the appointment of Lawrence Steele as Creative Director.

JAYMJAY is the exclusive Distributor for ASPESI in Scandinavia.  

For information about ASPESI, please contact info@jaymjay.se

BORNTOSTANDOUT

”Too often are we conforming to a pre-determined way of living, clinging to the comfortable yet limiting confines of what is deemed ”normal”.
But, is it not a disservice to ourselves to live uncritically?
It is time to rebel against the standards and express our unique identity”

BornToStandOut, Korea’s very first perfume house, defies the norms and invites us to a new, unique interpretation of fragrance.
By bringing together the expertise of French perfumers with the essence of Korean culture, BTSO challenges rigid tradition and invites the individual to break free from social norms.

JAYMJAY is the exclusive Distributor for BORNTOSTANDOUT in Scandinavia.

For information about BORNTOSTANDOUT, please contact info@jaymjay.s

EMPORIO ARMANI

EMPORIO ARMANI is the pioneering line launched by Giorgio ARMANI in 1981, intended specifically for a younger audience. The iconic logo —the stylised eagle— continues to be a symbol of inclusivity, giving space to freedom of expression. The brand confirms its original identity: a ‘container’ that offers a broad range of garments and accessories for different target customers, including children, with a message that resonates across the board.

JAYMJAY is the exclusive Agent for EMPORIO ARMANI in Scandinavia.

For information about EMPORIO ARMANI, please contact info@jaymjay.se

 

DAILY BLUE

SINCE CREATING THE GROUND BREAKING BRAND DAILY BLUE IN 1974, ADRIANO GOLDSCHMIED, THE GODFATHER OF DENIM, HAS KEPT PUSHING THE BOUNDARIES OF THE DENIM WORLD. HE IS THE FOUNDER OF THE MOST SUCCESSFUL AND RECOGNIZABLE DENIM BRANDS IN THE WORLD, INCLUDING A. GOLD E., DIESEL, REPLAY, GAP1969, AG ADRIANO GOLDSCHMIED AND GOLD SIGN. ALONG WITH FOUNDING NUMEROUS COMPANIES, ADRIANO IS BE HIND SOME OF THE BIGGEST TURNING POINTS IN THE INDUSTRY, INCLUDING THE STONE WASH METHOD, THE USE OF TENCEL FIBERS, AND THE IMPLEMENTATION OF SUSTAINAB LE PRACTICES. AS A CFDA MEMBER AND CONSTANT INNOVATOR, ADRIANO CONTINUES TO LEAVE H IS MARK ON THE INDUSTRYAND INFLUENCE THE FUTURE OF DENIM.

JAYMJAY is the exclusive Distributor for DAILY BLUE in Scandinavia.

For information about DAILY BLUE, please contact info@jaymjay.s

DKNY

Donna Karan, a pioneer. A woman designing for women. Modern woman—forward-thinking, confident, and self-assured—succeeding in the world, while pulling off the balancing act of life.

Responding and reacting to real needs—needs she knew because they were also her own, Karan launched Seven Easy Pieces with her first collection in 1984—and revolutionized the way women dress. A bodysuit, a tailored jacket, a skirt, pants, a cashmere sweater, a leather jacket, and an evening look. With Seven Easy Pieces, women could create infinite combinations with these easy-to-wear garments. Karan intuitively understood the need and desires of modern women, designing collections that could take them from day to evening and simplifying life, without sacrificing elegance or sensuality.

As Donna’s own life evolved, she was confronted with a new demand: a teenage daughter raiding her closet. And so came the next generation New Yorker: DKNY.

Since its inception in 1989, DKNY has been synonymous with New York, inspired by the energy and attitude of the city. Drawing on Karan’s original principle of designing for the woman who never knew where the day would take her, DKNY has transformed into a global lifestyle powerhouse: the dynamic wardrobe of everything you need to live a New York life—wherever that may be.

MODERN. CONFIDENT. ICONIC. NEW YORK.

More than 30 years later, Donna Karan is one of the most iconic names in American fashion. Her iconic silhouettes and innovative system of dressing remain as relevant as ever, now reimagined in a modern-day Donna Karan New York and the next-generation counterpart, DKNY. Caviar and pizza. Black car and taxi. The skyline and the street. Together, Donna Karan New York and DKNY are the two sides of the city that inspires everything we do. 

JAYMJAY is the exclusive Distributor for DKNY in Scandinavia.

For more information about DKNY, please contact info@jaymjay.se

DIADORA

For over 70 years, Diadora has been writing some of the most exciting pages in sporting history. Based in Caerano di San Marco, Italy, Diadora has made high performance, excellent quality, the best of Italian design and style into the core elements of its sport and lifestyle products. Today Diadora is present in over 60 countries globally and continues to expand.

This is thanks to its wide range of innovative products focusing on sport performance – particularly running, football and tennis – and lifestyle lines, with its high-quality Heritage collection and Sportswear line, a modern mix of streetwear and sporting DNA.

JAYMJAY is the exclusive Distributor for Diadora in Scandinavia.

For more information about Diadora, please contact info@jaymjay.se

FILIPPO DE LAURENTIIS

Filippo De Laurentiis is synonymous with excellent
quality and know how in manipulating noble fibers
including cashmere, silk, alpaca, yak and precious
wools. Yarns are crafted into contemporary knitwear
for men and women imbued with an experimental
flair and timeless quality exalting manufacturing
know-how.

JAYMJAY is the exclusive Distributor for FILIPPO DE LAURENTIIS in Scandinavia.

For more information about FILIPPO DE LAURENTIIS, please contact info@jaymjay.se

PARAJUMPERS

Inspired by the extraordinary lives of the 210th Rescue Squadron based in Anchorage, Parajumpers offers a highly technical outerwear collection designed for performance and durability in the harshest of environments. Both stylish and functional, Parajumpers garments are created with passion and a spirit of adventure for enhancing all types of journeys.
The women’s collections focus on innovation and style, with an attention to functionality and the latest trends, season after season. 

JAYMJAY is the exclusive Distributor for Parajumpers in Sweden.

For information about PARAJUMPERS, please contact info@jaymjay.se

 

 

PREMIATA

Italian Excellence since 1885.

The initial craftsmanship of ’handmade’ has evolved

over time with the use of the most modern

technologies. Only one thing has never changed, and

that is the pursuit of Made in Italy quality. Inventing

new paths is the result of a creative soul that places

more value on its own visions than on market

reasons. It is precisely this creative expression that

makes Premiata unique and difficult to categorize.

Each pair of Premiata shoes is made with high-quality leathers and fabrics, sourced from the best tanneries and manufacturers, selected to guarantee comfort, durability and a refined aesthetic.

JAYMJAY is the exclusive Distributor for Premiata in Scandinavia.

For information about PREMIATA, please contact info@jaymjay.se

MC2 Saint Barth

MC2 Saint Barth – Vibrant Beach Wear for Free Spirited. Born in St. Barth. 

Get in to summer season in bright and fashionable colors.  The St. Barth super trendy collection with shirts and micro fancy shorts,  worn on the beaches world wide will save you time – St Barth allready thought about the perfect combinations for you – man linen shirts and swim shorts with macro print, some of them made by recycled materials . Makes your summer days carefree. The beach is calling! Be with us! 

JAYMJAY is the exclusive Distributor for MC2 Saint Barth in Scandinavia.

For information about MC2 Saint Barth, please contact info@jaymjay.se 

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Lorenzo Villoresi Firenze

Fragrances and artistic feelings are the soul of a Perfume House. They represent the identity and the vision of the brand. Every fragrance is a universe, a magic alchemy of aromatic substances that blend to awaken emotions, passions and feelings.

JAYMJAY is the exclusive Distributor for Lorenzo Villoresi Firenze in Scandinavia.

For information about Lorenzo Villoresi Firenze, please contact info@jaymjay.se 

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KARL LAGERFELD

The House of KARL LAGERFELD shares the iconic vision and design aesthetic of its founder, Karl Lagerfeld, fused with a contemporary, forward-looking spirit. The brand celebrates his colossal legacy and breathes his passion, intuition and inexhaustible creativity into the core of its DNA.
Featuring Parisian-inspired classics with a rock-chic attitude, the KARL LAGERFELD portfolio includes ready-to-wear for women, men and kids, plus KARL LAGERFELD JEANS, bags, small leather goods, footwear, fragrances, eyewear and more. The Maison’s creative vision is led by Design Director Hun Kim; additional members of the KARL family include Brand Ambassador and Product Consultant Sebastien Jondeau, and Sustainability Ambassador Amber Valletta, amongst others.
KARL LAGERFELD connects with consumers at more than 200 stores worldwide — including premium wholesale and franchise partners — with key locations in Paris, London, Munich, Dubai and Shanghai. The brand has a robust digital presence across Europe, the Middle East, Asia, and its KARL.COM flagship.
In 2019, KARL LAGERFELD joined the Fashion Pact, a global sustainability initiative seeking to transform the fashion industry through objectives in three areas: climate, biodiversity and ocean protection.

JAYMJAY is the exclusive Distributor for KARL LAGERFELD ready-to-wear, underwear, bags and accessories in Scandinavia. 

For information about KARL LAGERFELD, please contact info@jaymjay.se

MOU

Mrs Shelley Tichborne founded MOU from London’s Portobello Road in 2002, out of a desire to create original, luxurious footwear as an antidote to the pressures of modern city-living.

”I have a survivalist approach where keeping warm is concerned. I love natural fibres and prefer to wear things that are non man-made. Many people do not realize the false perception of ’faux’ fur – in truth it is non ethical, as it is not bio-degradable and made from non-renewable fossil resources. The sheepskins we use are by-products from the meat and dairy industries. I am aware that there are many unsavoury practices still evident in the fur industries and we are vigilant to ensure that our suppliers share our ethical standards.” – Mrs Shelley Tichbourne – Founder and Creative Director of MOU

Picked up by passing stylists and buyers, the brand’s popularity grew through word of mouth. Now the comfort boots of choice for A-list stars such as Gwyneth Paltrow and Cameron Diaz, MOU boots have a uniquely rugged look with a distinctly maverick spirit.

Cult London label MOU offers original, hand-crafted footwear in premium natural fibres. Warm, durable and sensually soft, MOU shoes are loved by fans for the offbeat back-to-nature feel and eclectic styling. 

JAYMJAY is the exclusive Distributor for MOU in Scandinavia.

For information about MOU, please contact info@jaymjay.se

MISSONI 

“MISSONI inaugurated and affirmed an unmistakable way of dressing and living: with a colorful “put-together” of zigzag motifs, stripes, waves and slub yarns in a patchwork of geometric and floral jacquard.” 

JAYMJAY is the exclusive Agent for MISSONI in Scandinavia.

For information about MISSONI, please contact info@jaymjay.se

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MISSONI SCARVES AND SOCKS

MISSONI is today one of the best representatives of Italian fashion and design excellence around the world. With its pioneering multicolored aesthetic vision, it continues to influence the contemporary lifestyle.

JAYMJAY is the exclusive Distributor for MISSONI SCARVES & SOCKS in Scandinavia.

For information about MISSONI SCARVES & SOCKS, please contact info@jaymjay.se

SLOWEAR

SLOWEAR is the brand that controls four top range companies that are all specialized in their respective product categories. All the collections with the SLOWEAR brand propose informal wear that have the same philosophy and product characteristics in common: modernity, very high-quality fabric and a very distinctive look. Each garment is the result of a careful, tenacious process from design to manufacture. And the result is a product with a unique, timeless style.

The SLOWEAR brands are:

INCOTEX – only trousers since 1951

ZANONE – only knitwear since 1986

GLANSHIRT – only shirts since 1960

MONTEDORO – only outerwear since 1958

 

JAYMJAY is the exclusive Distributor for SLOWEAR in Scandinavia.

 

For information about SLOWEAR, please contact info@jaymjay.se

MISSONI X ACBC  

Every collaboration is a journey born from the synthesis of the brand DNA and ACBC´s strive to change the world.

ACBC, the Milanese company that specialises in the design and production of sustainable footwear, and Missoni, the iconic Italian fashion and design brand, reconfirm their partnership based on shared values, expertise, technical skill and environmental awareness, adding a limited edition vintage piece to their collection.
History and tradition combine with sustainability and an ethical approach in the new Basket ’90 shoes, inspired by a timeless treasure from the vaults of the Varese haute couture company. Ethics, innovation and history merge to show how designer fashion and environmental respect can coexists. The unisex Basket model from the collection features some unmistakable signature marks from the knitwear maestros.
The Fly sneaker collection is characterized by the presence of iconic and unmistakable elements of the Head of the art of knit: the presence of bright colors, the overlapping of stitches and patterns and the inserts with a texture linked to Missoni’s DNA combine with the characteristics of the materials carefully chosen by ACBC.

JAYMJAY is the exclusive Distributor for MISSONI SNEAKERS in Scandinavia.

For information about MISSONI SNEAKERS, please contact info@jaymjay.se

 

MAJESTIC FILATURES

MAJESTIC FILATURES is known by their luxurious fabrics and materials which are reflected in their current collection. From simple basic tops and shirts in ultra-soft and comfortable materials that shouldn’t be missing from your wardrobe this season! MAJESTIC FILATURES features a wide selection in timeless colors like black, grey, blue, beige and white hues. MAJESTIC FILATURES has the basic essentials that belong in every woman’s wardrobe, no matter your style or body type.
MAJESTIC FILATURES was founded in Paris in 1989 as a premier brand of T-shirts. The French brand was primarily focused on shirts and tops, but nowadays MAJESTIC FILATURES has expanded its collection with timeless everyday wear. The viscose and elastane blend is the most popular, followed by their fantastic cotton, knitted linen and cashmere combination. MAJESTIC FILATURES has great styles, modern colors, and beautiful fabrics that create the perfect wardrobe-building essentials.

JAYMJAY is the exclusive Distributor for MAJESTIC FILATURES in Scandinavia.

For information about MAJESTIC FILATURES, please contact info@jaymjay.se

EIGHT & BOB

Eight & Bob is a perfume house whose exclusive fragrances date back to the beginning of the 20th century. This is a limited production of unique fragrances for stylish men and women for everyday use.  Eight & Bob fragrances are produced by a meticulous elaboration process using the most exclusive raw materials. A limited production of unique scents for both elegant men and women for everyday use.

JAYMJAY is the exclusive agent for EIGHT & BOB in Scandinavia.

For more information about EIGHT & BOB please contact info@jaymjay.se

BRAX

More than 125 years of success. 1888 – today

Master tailor Bernward Leineweber and his wife Mary were fully in line with the trend when they opened a specialist store for men’s ready-to-wear clothing in Berlin in 1888. “Off-the-peg” menswear garments were becoming more and more popular… In August 1932, Herbert Tengelmann, owner of Vereinigte Kleiderwerke AG in Herford, took over Bernward Leinweber GmbH. From the mid-30s, the “Haus das Jeden anzieht” (“House that dresses everyone”) experienced a flourishing phase.  At the beginning of the 70s, Leineweber further extended the brand BRAX and developed itself into a trousers specialist.

In 2020, the company pulls off a special coup by enlisting Ana Ivanović and Bastian Schweinsteiger as celebrity faces for BRAX. The internationally renowned top athletes are bursting with energy and joie de vivre and are the perfect ambassadors for the BRAX brand values smart, stylish and passionate. 

JAYMJAY is the exclusive Agent for BRAX in Scandinavia.

For information about BRAX, please contact info@jaymjay.se